Invictus by Paco Rabanne, the undefeated hero of men’s perfumery
Some perfumes seem to have been created to last through the ages. Thus, it seems that the Invictus perfume is well on its way to follow this path… This one was developed by the house of Paco Rabanne in 2013. Since that day, men all over the planet seem to swear by it! It must be said that the latter has many advantages! It is a kind of fantasy for women, an ideal to be achieved for men. Anyway, he never ceases to be talked about and tirelessly reveals to us the most beautiful assets of masculinity.
The image of the Invictus man
Much more than a simple perfume, Invictus is a symbol. He embodies athletic power and the myth of victory. He thus appears to be the olfactory incarnation of the hero of modern times. If his name has Latin overtones, it means “the undefeated hero”. Symbol of muscular masculinity and invincibility, this perfume displays an omnipotence that no one can resist. He then takes us into a universe on the border between ancient times and our current era. After all, power is a notion that has crossed the ages … Nevertheless, Invictus would be nothing without a muse to match its ambitions. However, Paco Rabanne seems to have found the right man for the job. Invictus has been embodied since its launch by the attractive Nick Youngquest. Both a model and a true sportsman, he is a former rugby union player of Australian origin. A sort of Greek god, this one was staged in an advertising spot of approximately 45 seconds directed by Alexandre Courtès. The handsome rugby player then had plenty of time to let his sensuality speak for itself in a sort of mini peplum, to the music “Power” by Kanye West. Undoubtedly, the whole thing has something to leave women dreaming of and has enough to motivate men to return to a gym …
The woody and aromatic breath of Paco Rabanne
On the scent side, Invictus is a fragrance that we owe to four perfumers. It is signed by Véronique Nyberg, Anne Flipo, Olivier Polge and Dominique Ropion. They have chosen to start its flavor with a sensual freshness. However, do not think that this is a classic Cologne. Invictus has a real personality and an exemplary outfit over time. It combines the bitterness of grapefruit with a marine accord underlined by bay leaves and hedione. Then, this juice gradually warms up to a woody and amber accord. Thus, a mixture of ambergris, guaiac wood, oak moss and patchouli leaves behind a racy and very masculine trail. Everything is then delivered to us in a bottle synonymous with victory. To achieve this, Paco Rabanne remained faithful to his love for the diversion of objects. Invictus comes to curl up in a bottle in the shape of a trophy. At the same time ergonomic, masculine and modern, this one is today one of the most coveted cuts on the planet.
Paco Rabanne’s new Invictus perfume…
A new chapter in the Paco Rabanne saga created around the contrast between reality and mythology.
The Invictus man has only one goal: to be victorious! No one can compete with him! He is out of the ordinary and no one can prevent him from achieving victory.
Paco Rabanne – Invictus
The fragrance will be released in July 2013. Invictus, which in Latin means “invincible” , represents power, dynamism and energy.
The fragrance opens with fresh fruit, a maritime accord that leads to
aromatic heart of bay leaf and a woody base of guaiac wood, patchouli, oak moss and ambergris.
A feeling of pure energy, a vibrant freshness like an adrenaline rush. The attraction of a sensual magnetism which symbolizes a virile and masculine power. Invictus, the essence of the winner …
Paco Rabanne – Invictus Flacon
An impactful and elegant case. The masculine gray is enhanced by the silver wings of victory. A strong code that reinforces the power of the champion.
What could be better than a trophy to embody the Invictus fantasy? A trophy-shaped bottle with an innovative, daring, elegant and masculine design. A massive glass, topped with a shiny metal spray.
Olfactory family: Woody – Fresh
Head note: Grapefruit bark, Marine Accord.
Heart note : , Bay leaves, Patchouli.
Base note: Ambergris , Gaiac wood.